Panoram Hotel Management

Panoram Hotel Management is a multi-brand hotel management company, a pioneer in Spain for its commitment to the franchise model and its relationship with international brands. With more than 30 years of experience in the hotel industry being performance leaders in their competitive markets, since 2009 has redirected its model intending to become a reference partner for investors and brands that seek to optimize their investments.

As September 2026, Panoram manages and has secured new openings for 26 hotels exceeding over 2,500 rooms, belonging to Midscale, Upscale and Premium segments., located in Spain, Italy and Portugal. 17 of them being operated/contracted under international brands with Hilton, IHG and Accor Groups. In Italy the company has operated the Grand Hotel Imperiale in Forte dei Marmi until 2024, currently manages the Hotel Palazzo Castri 1874 in Florence and Quiete Taormina Naxos Tapestry by Hilton in Taormina. The Group has secured new openings in Italy for 2027 and 2028: the Holiday Inn Express Rome Fiumicino of 220 rooms, the Hampton by Hilton Rome St Peters of 126 rooms, the Costa Irminia Retreat & SPA, Vignette Collection of 45 rooms. The Group is continuosly looking for opportunities in the main Italian destinations to wider its portfolio in Italy.